Sharp Shooter Program

Multi-Channel Marketing

Deliver the Right Message, to the Right Target Audience, with the Right Media, at just the Right Time to Grow Market Share and Increase Customer Retention.

Discover More:
*
*
*
*
*
Sharpshooter Program

Personalized Variable Print Postcard

A 6×9 four color variable print postcard with campaign-specific ad copy and call to action already ‘Done for You’ carefully crafted to send customers to your very own web site landing page.

Sharpshooter Program

Personalized Email Campaign

Your house list and harvested list will receive two professionally designed, custom crafted, personal e-mails from the ‘voice’ of your dealership to get them excited about your upcoming campaign and encourage them to respond by visiting the landing page which converts suspects into prospects, and moves them deeper into your sales funnel.

Sharpshooter Program

Custom URL Landing Page

This page is strategically designed to capture relevant information about your prospects and generate bona-fide sales leads for every department in your dealership. Yes, this is the secret sauce!

Sharpshooter Program

Website Banner Ad

Integrating your web site into your campaign is crucial. For each campaign, Powersports Marketing™ will provide a custom web banner to place on your site to further boost response. We leverage your existing ‘web site just lookers’ and convert them into prospects all the while letting online visitors know about your upcoming event.

Sharpshooter Program

Pop Up Survey

To further leverage your web site traffic to increase leads and traffic to your dealerships event, we provide a simple pop-up survey on select pages of your website carefully crafted to capture sales opportunities for every department in your dealership.

Sharpshooter Program

Event Flyers / Bag Stuffers

Drive more qualified prospects to your custom landing page and event with the event flyers and bag stuffers we create to match your other campaign elements. These 8½x11 handouts will allow you to publicize your event within your ‘sweet spot’ – people who are already doing business with your dealership.

Sharpshooter Program

Social Media Updates

We provide ‘Done for You’ artwork and ad copy to make your social media posts pop with a relevant and compelling reason to visit your custom landing page and attend your dealership’s upcoming event.

Sharpshooter Program

Campaign Reporting

No more wasting half of your advertising dollars on marketing and not knowing which half. We provide campaign update reporting including a list of leads for every department in the dealership prior to your event and upon the completion of your event. Following up with the leads from your event creates an Evergreen month long sales process for every department in the store.

Sharpshooter Program

Campaign Training

Due to our sister company Dealership University™, training is in our DNA. That’s why every Sharp Shooter campaign includes at no additional cost, a complete A to Z training session for the leadership team of your dealership to insure all I’s are dotted and T’s are crossed. Your team can make a huge difference in the results of your campaign, and we make sure they are all dialed in and ready to sell more bikes, make more money, and have more fun!

Latest Reviews

Cust Photo
John Roach
3/20/2020
Lauren has been awesome in helping me deal with Palm Springs Harley-Davidson updates during this COVID-19 era. I appreciate all of the timely, knowledgable, and efficient content she has helped us configure. Always great to deal with PSM, Lauren is another star... (Employee: Lauren Linenfelser)
Cust Photo
Kari Cannady
2/29/2020
I've worked with a lot of website companies, and hands down this has been one of the greatest change-over experiences ever! Not only is the team at PSM readily available and know the answer to everything - their design team is top notch! We couldn't be happier with our end results. By changing to PSM - we saw almost an immediate up tick in lead generation, which is (and was) our main focus. I look forward to working with them more in the future for other things. Cheers to a great team!!! (Employee: Lauren Linenfelser, Eric Pedretti)
Cust Photo
RAYMOND DAY
2/28/2020
There is no way I could have made it through the process of changing websites without the help of Alyssa. She has been beyond helpful during this process. She explained how the new page works very well. Right now Gary is uploading a new bike into inventory and I am working on the event calendar and it is working great. Everything looks awesome and I feel comfortable knowing if I need any assistance your team will be there to assist. Thank you Alyssa and the entire team at PSM. (Employee: Alyssa Hines)
Cust Photo
Tom Shantz
2/26/2020
Our group has been dealing with Alyssa Hines for a couple of months now, fine-tuning our new Firestorm website to fit our specific needs. We also recently had a training session with Alyssa so that we could learn how to manage parts of our website ourselves. Considering that our group is a bunch of non-technical, non-IT people, it was one of the clearest and most productive training sessions I've ever attended. The bottom line is Alyssa and the rest of the Firestorm support folks have truly been a Dream Team to work with. (Employee: Alyssa Hines)
Cust Photo
Jamie Gillard
2/18/2020
Alyssa and Daniel have excellent helping us through a transition to a brand new website. (Employee: Alyssa Hines, Daniel Lindsey)
Cust Photo
Curtis Sloan
2/8/2020
I wanted to say thank you for 2 days well-spent learning a higher level of marketing know-how than any OE dealer meeting seminar, 20-group, or media consulting firm that we've been exposed to in recent years! The venue, food, and time-away-from-the-store were excellent as well. It was especially worthwhile not only meeting the PSM team members that we interact with by phone and email, but the interaction with other dealers was priceless. At Sloan's, one of the pillars of our success is relationship-building with customers and co-workers, and PSM consistently demonstrates that same core value. I look forward to the next Boot Camp so we can send other members of our management team! -curtis sloan-
Cust Photo
Carla Carlson
2/5/2020
I can't say enough good things about these two ladies! We have been working on updating our website, one page at a time {and it has been a lot of work and time involved} And every request and/or question that I have they respond and answer without any hesitation or delay. They both have met all of our needs/request each time. I feel like I've been a pain in their sides lately, because I contact them just about every other day {if not every day} and they are cheerful and always happy to help each time. We are very pleased with the look and the functionality of our website, its the best its ever been! Thank you Lauren and Alyssa, keep up the great work! (Employee: Lauren Linenfelser, Alyssa Hines)
Cust Photo
Ashley Kioski
2/4/2020
Lauren has been continuously helping me get my stuff uploaded to the site while my log in is currently not working. And, she is also trying to dig to the bottom of figuring out why I'm having so many issues with logging in. I've been pretty particular with what needs to be uploaded to the site and she has met every need, without me having to go back to her with any corrections! So, from one OCD person to another (I know my kind when I see them ;), she's is awesome in my book!! Thank you again, Lauren!! YOU ROCK!! (Employee: Lauren Linenfelser)
Cust Photo
Hugh Huff
1/31/2020
Awesome (Employee: Alyssa Hines)
Cust Photo
Tom Shantz
1/17/2020
Our organization, Smoky Mountain Harley Owners Group Chapter #3002, has recently been migrated over to a new website provided and managed by Firestorm. In the process, we have had several technical and functionality challenges in the switch from our old website. Alyssa has been amazingly responsive, helpful and solution-oriented throughout the process--even more impressive because she's guiding those of us with no relevant technical backgrounds toward satisfactory resolutions. Truly outstanding . . . can't say enough about all she's done and doing for us! (Employee: Alyssa Hines)

PSM Marketing

825 Highway 74 South
Peachtree City, GA 30269
Tel: (877) 242-4472
Int: (770) 692-1750
Text: (770) 692-1750

Questions?